The Koutoubia Mosque is Marrakesh’s most famous landmark, known for its stunning 12th-century minaret, beautiful gardens, and rich historical and architectural significance.
Situated on Morocco's Atlantic coast, Essaouira is a historical-cultural-seaside mix. Windswept beaches, a lively fishing port, and a well-preserved medina-all help this calm town offer a different experience from what is found in the rush of Morocco's larger cities. Adventure, relaxation, or fun with culture; Essaouira has it all and is among the must-visit spots on any Morocco tour that guarantees an authentic and memorable experience.

Why Travel to Essaouira?
Relaxing Escape—The slow pace of life in Essaouira contrasts with that of Morocco’s larger cities.
Atlantic Coastline Beauty—Long beach walks, kitesurfing, or just sitting and watching the waves battering against the historic ramparts are to be enjoyed.
History and Culture: From Portuguese fortresses to lively souks, Essaouira has a fascinating history waiting to be picked up.
Seafood- One cannot miss out on freshly caught fish grilled to perfection in Essaouira!
Game of Thrones Link - If you're a fan, you will recognize Essaouira as Astapor, the city of the Unsullied in Game of Thrones.
Things to Do in Essaouira
Have a Stroll Along the Medina
The UNESCO-listed medina of Essaouira is a labyrinth of blue and white alleyways filled with colorful souks and local artisan shops. Unlike Marrakesh or Fes, these streets are less crowded and easy to walk down, making it a pleasant experience.
Must-See Places:
Place Moulay Hassan—Central square for a good view of people sipping some mint tea.
Artisan Shops—Essaouira is famous for handmade wooden crafts, colorful textiles, and silver jewelry.
Art Galleries—The town has a lively art scene with numerous galleries featuring local artists.
Experience the Skala de la Ville
Old walls and cannons rise from the Atlantic waves crashing below. Fortified by the Portuguese in the 16th century, the ramparts present to everyone who ascends up there, icing on a view of the ocean and city on the cards.
Why visit?
Best to view the sun setting over the Atlantic
An emblematic film location for the final episode of Game of Thrones (Astapor scenes)
Features on-camera in the granite wall and sea view backside
Enjoy A Walk Along Essaouira Beach.
The wide sandy beaches of Essaouira are famed for strong winds that draw in kitesurfers and windsurfers, while non-water sport lovers can go on
Camel or horse rides along the shore
Fresh seafood BBQs in beachside cafés
Easygoing walks with great ocean views
Essence of Seafood in Essaouira
It is a full-blown paradise for a seafood lover. The port-side fish stalls are highly rated; you just have to pick the fish and have it grilled for you.
Must-Try Dishes:
Grilled Sardines—Essaouira’s affair
Calamari and Prawns—Just right
Seafood Tagine—Moroccan interpretation of traditional seafood flavors
Explore the Jewish Quarter (Mellah).
Essaouira once enjoyed a thriving Jewish community, and some elements of its influence remain in the Mellah (Jewish Quarter). Visit:
Synagogue Slat Lkahal—A beautifully restored 19th-century synagogue.
Jewish Cemetery—One of the oldest in Morocco, offering insight into the city’s diverse past.
Take a Day Trip to the Argan Forest
Essaouira is surrounded by Argan tree forests, where you can see goats climbing trees (yes, really!). and visit local women’s cooperatives to learn how Argan oil is made.
Tip: This is the best place to buy authentic Argan oil, used for cooking and skincare.
Best Time to Visit Essaouira
Essaouira is great to visit year-round, but the best months are:
April–June & September – November – Pleasant temperatures, fewer crowds.
July & August—Windy but cooler than inland Morocco, perfect for kitesurfing.
How to Get to Essaouira
By Car – Essaouira is a 2.5-hour drive from Marrakesh. Renting a car is a great option if you want flexibility.
By Bus—Comfortable buses like Supratours and CTM run daily from Marrakesh (around $10 per ticket).
By Air—Essaouira has a small airport with limited international flights.
Where to Stay in Essaouira
For Luxury: L'Heure Bleue Palais—A stunning riad with a rooftop pool and elegant décor.
For Mid-Range: Riad Chbanate – A cozy, traditional riad with modern comforts.
For Budget: Hotel Sahara—A simple but charming stay near the medina.
Tips for Tourists
Dress Comfortably—Essaouira is breezy, so bring a light jacket, even in summer.
Try Haggling in the Souks— Prices aren’t fixed, so practice your bargaining skills!
Respect Local Customs—While Essaouira is relaxed, modest dress is still appreciated.
Bring Cash – Some small shops and cafes don’t accept credit cards.
Is Essaouira Worth Visiting?
Absolutely! Essaouira is one of Morocco’s most underrated destinations, offering a blend of history, culture, ocean views, and delicious food. Whether you’re looking to explore a scenic medina, relax on the beach, or indulge in fresh seafood, Essaouira is a must-visit.
Located in Western Morocco, Essaouira is just a little off the beaten track and might be considered less touristy. So far, its coastal beauty, artistic vibe, and history are a must-see. Whether ambling about the medina, glancing at the waves washing on the city ramparts, or dining with fresh seafood at the port, Essaouira possesses glamor hard to find anywhere else. Remember to include this coastal gem in your Morocco travel guide; the place blends culture, relaxation, and adventure effortlessly.